Operating Through Uncertainty: Building Scalable Advantage in the Age of Ultra-Processed Foods 

Operating Through Uncertainty: Building Scalable Advantage in the Age of Ultra-Processed Foods 

Part of our Webinar Series: From Silos to Speed: Solving Digital Disconnects in Food Innovation

Consumer scrutiny, evolving nutrition guidance and impending definitions of ultra-processed foods (UPFs) are accelerating reformulation, claims risk and portfolio change across food and ingredient manufacturers. What’s emerging isn’t just a labeling challenge — it’s a structural one that impacts formulation decisions, supplier strategies and speed-to-market. 

In this session, Innova Market Insights will share exclusive insights in consumer behavior, perceptions and preferences around UPFs, as well as market insights and innovation opportunities within processed foods. 

Frame & Flight will explore how leading manufacturers are responding by modernizing how product data flows across formulation, specifications, labeling and compliance. Using connected digital workflows, teams can evaluate reformulation scenarios earlier, manage supplier change with confidence and stay launch-ready — even as definitions, guidance and expectations continue to evolve. 

The result: less rework, faster decisions and the ability to turn regulatory and nutritional uncertainty into a competitive advantage. 

Hosted by Food Ingredients First.