AI You Can Act On: Smarter Decisions for Food & Beverage R&D

November 12 , 2:00 pm – 3:00 pm EST
AI You Can Act On: Smarter Decisions for Food & Beverage R&D
Hosted by Food Dive
One ingredient change can set off a whole chain of questions: Will it affect labeling? Meet regulatory requirements? Create issues in other markets? And what about the rest of your product lineup?
If you’re in food and beverage R&D, you know reformulation is more than finding a quick answer. With regulations changing, ingredient costs fluctuating and consumer expectations constantly shifting, connecting all those dots can feel like a job in itself.
So how can AI help? Join Wes Frierson, VP of Enterprise Solutions at FoodChain ID, to explore how purpose-built AI can help your team see the bigger picture, catch potential issues earlier and make more confident product decisions.
Here’s what you’ll learn:
- Why getting a quick answer from AI isn’t always enough to make the right call
- How connecting product data, regulatory information and your team’s own know-how can change the game
- How to weigh your options and make smarter reformulation decisions with more context
Meet the Speaker

Wes Frierson
VP, Enterprise Solutions, FoodChain ID
Wes Frierson is the Vice President for Enterprise Solutions at FoodChain ID. Frierson has over 20 years of experience advising leaders in the food and beverage industry how to leverage digital best practices for better innovation.
Through his past work with top consulting and software firms, Frierson has gained a deep understanding of how technology can transform product development and market delivery. His experience enables him to recognize the common challenges that prevent companies from maximizing the value of their digital investments.
Today, Frierson applies his expertise along with FoodChain ID’s innovative technology solutions and world-renowned consulting teams to guide customers evolving their digital capabilities, providing pragmatic roadmaps that ensure successful adoption and predictable value realization.