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From Obstacle to Opportunity: Harnessing Regulatory Insights for Innovation Advantage

New product development (NPD) and reformulation are crucial for food and beverage manufacturers to retain a competitive edge by remaining at the forefront of evolving consumer preferences, market opportunities and emerging trends. However, delivering new products to market is a complex process with multiple challenges that results in a failure rate of between 30-40%. From the experts at FoodChain ID, download a new white paper on accelerating new product development (NPD).